precision biotics
Brand I Strategy I print I social I digital
the BRIEF
Encourage women to look after themselves at Christmas with PrecisionBiotics probiotic products.
insight & IDEA
At Christmas women are often exhausted at the time when they should be sparkling.
Sparkle inside and out showed what will make women glow most at the most sparkly time of year - a bit of self-care magic.
Additional project - SportsPro+: brand strategy and creative using influencers and sports clubs for case studies and raise awareness.